Monthly Archives: September 2012

Reaching Millions – The American Dream

Well this is just one way to do it, but other than radio, television was one of the first and most effective ways companies reached audiences across the country before the Internet and world wide web were available. Today, many companies are using viral media, social media marketing, crowd sourcing and other means to reach the masses.

This week our company launched its first-ever National TV commercial. I am really excited and proud of this 30 second message titled “Find Your Way Home!” I had to watch it a few times before every aspect of the video really sunk in. It will air on a variety of stations like CNN, HGTV, ABC Family, and The Travel Channel at various time slots.

Zillow has grown and built an enormous amount of followers over the years without using any of the traditional types of marketing and advertising campaigns, I’m anxious to see what this television and marketing commercial and campaign will do for our growth in the days ahead. More importantly, I hope it will help more buyers, sellers, borrowers, investors, renters and real estate professionals connect via our site and mobile apps.

The BEST part of Life is creating, building, living, and our memories of “The American Dream!”

We Will Always Remember 9/11

Today is an important day dedicated to and always remembered not as a day that America was terrorized and attacked, but a day that America and New York City joined together to overcome and fight back terrorism.

I will never forget the events that unfolded on Sept. 11, 2001. I will always remember how piece by piece, our people picked up and rebuilt not only a memorial building to replace the Twin Towers, but rebuilt a city and an entire country.

On a recent trip to NYC, I was able to visit, pay my respects, and give tribute to those who committed and sacrificed their lives in the “essence” of freedom. My visit and somber moments at Ground Zero, the site of the World Trade Center attack on 9/11 were accompanied by many memories and many tears.

While my eyes and heart captured the visual nuances of the event, my camera captured these memorable images.

In dedication to those lost and loved, We will ALWAYS remember!