Marketing and Advertising On ActiveRain – A Time and A Place

Marketing and Advertising On ActiveRain – How To Create and Setup Ads Your ActiveRain BLOG is not necessarily the best place to be marketing and advertising your goods or services to other ActiveRain members.  Promoting and marketing yourself is great but is there a more effective and efficient way than using your Blog to do

Building Blocks for Better Blogs and Business

While it was with every intention I planned on sharing this presentation at the RainStorm this past weekend, somehow my final decision to do so was influenced by the environment, the ambiance, and the folks I was fortunate to be surrounded by at the Ultra Heat Lounge in Anaheim.  There was a great line-up of

Zillow Quick Tour and Navigation

Last week, I was helping a member over the phone and she said to me, “I don’t see on the site where I can answer questions, join the directory, get widgets, or download any mobile apps?”  She didn’t realize that the tabs at the top of the page open up when you hover your mouse

Your Active Rain Profile – Your Masterpiece!

Are you getting the most from your Active Rain Profile? Does it have the same information or content as your website?  Did you cut and paste like many of us I know did?  Is it a “Wall Of Words?”  Here’s an opportunity to make your AR Profile even “BETTER” than your website.  You should put

Target Marketing your Real Estate Business

What is Target Marketing? I like to refer to it as laser surgery. While many Realtors, before building their referral business, try Farming as a way to generate buyers and sellers, I have found that most will use geographic and neighborhood Farming as a first resort. The are lot’s of Farming ideas out there to be

Zillow’s New Agent Rating and Endorsement Tool

Zillow’s New Agent Rating and Endorsement Tool Today, Zillow launched the ability for consumers to review real estate agents they’ve worked with in the past. Millions of home shoppers visit Zillow every month, and many of them have not yet found a real estate agent to help them buy or sell their home. Access to

Hotspots on a Graphic – What are they, How to and Why

Can you have more than one link attached to a single graphic?  Have you ever wondered how website designers do that?  This is called layering or “Hotspots“.  You can easily create multiple links to any single graphic by doing the following.  I like to use photos or graphics that are in .jpg formats.  My earlier post

Making Business Listings Rank Higher

Enhance Your Business Listing – Rank Higher and More Often Having your Local Business Listed on the web is important for its future survival.  Claiming your listing will help give you more control over how the search engines index you and will also help prevent spammers from hijacking it.  There’s also a good chance it