Category Archives: Real Estate Education

Top FREE Online Drawing and Collaboration Sites

Here are the Top FREE sites that allow you to create, draw, import, collaborate, save and share anything you can create or develop. Good for individual or a team.  No limit in which these sites and their tools can be used to advance your business growth and success.

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Draw Island

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NCH Drawing Software

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Pencil Madness

Sometimes when needing to explain something to another person, it’s so much easier to just draw it out on paper to help articulate your message. So with the internet and so many online tools, here’s how you can still take advantage of this age-old strategy.

Rent vs Buy Calculator

In the beginning… everyone starts out as a renter.  Eventually, some will turn into “first-time” buyers. Some will continue on to become “move-up” buyers, then “investors” and then ultimately “empty nesters” and so on and so forth.

It’s a reasonable question to always ask yourself, “Is it cheaper and better to rent or should I consider buying and owning a home?” Using this excel spreadsheet will help you determine at the baseline what you’re currently spending in rent.

what you pay in rent card

Now if you were to consider the return on your investment (ROI) if there were interest or equity involved, this chart will help you determine the gain/loss of renting vs owning.

Renting vs Owning Home

Lastly, you actually need an interactive calculator to enter in your own personal information to help you determine if renting or owning is right for you?

You need to consider things like the home price, how long you plan to stay there, what are the mortgage details, taxes, closing costs, maintenance fees etc.

Try this New York Times calculator and see if owning or renting is best for you?
Owning or Renting Calc

New Messenger Codes

Say Hello to Facebook Messenger Codes

Find the 900 million+ people who use Messenger every month more easily thanks to Usernames, Links and now Messenger Codes. Starting today, Facebook Messenger is taking another step forward in delivering a new solution to the more than 900 million+ people who use Messenger every month. Phone numbers aren’t necessary, and you don’t have to be friends on Facebook.

Facebook Messenger Codes

Since traditional phone books are almost obsolete, they’re making it easier for you to find the people (and businesses) that matter to you and be able to start conversations immediately with the launch of a simple set of tools that are built for the modern world – Messenger Codes, Messenger Usernames, and Messenger Links. They’re starting to roll these tools out today.

Here’s How They Work:

Messenger Codes are the best way to find people in Messenger, whether you’re standing side-by-side or looking at your computer screen. No matter where you are – online or at an event – all you have to do is scan a code someone shares with you, and then you can start that important conversation. No more back and forth with texts trying to make sure you have the right number saved and awkwardly asking people how to spell their names. Your settings tab in Messenger has your own Messenger Code displayed prominently to scan or share.

Facebook Messenger also took special care to make Messenger Codes as beautifully designed as possible so you can use them everywhere – on business cards, online, or in-store and anywhere else you like.

Messenger Codes

Messenger Links and Usernames are your very own personalized links that you can share anywhere online – from your email signature to a website – so people can reach you quickly on Messenger. You can send your Messenger Link directly to your contacts or friends. Tap or click any Messenger Link to open Messenger directly to a thread with that person or business. We are all unique human beings but sometimes we share the same name! This can make it hard to know you are contacting the right person when searching for them in Messenger. Now, it’s simple to find someone by their very own unique username. You can find and share your username from your Settings tab.

Scan this Agent Messenger Code with Your Messenger App and See How It Works!

Barbara Leatherwood Messenger Code

To access your Messenger Code scanner:
1. Launch Messenger app on Mobile Device
2. Tap the “people” icon at bottom of app page
3. Tap the “Scan Code” option at top of page
3. Tap “My Code” to access your own or….
(Tap “Scan Code” to scan someone else’s)
4. Hold your device up to a Messenger Code

When people connect, powerful things happen and life just gets better …. from an exchange with an old friend that brings a smile to your face or a new contact that changes your life path, or even the world, these new tools will make it easier for you to be even more connected. Here’s more info to Create and setup your Facebook Messenger Codes.

RELATED CONTENT – Messenger Codes
Find and Contact Businesses on Messenger
Get tips on How to Use Messaging for your Page

eXp Realty eXplained

The traditional real estate model and brokerage has changed! The old model that existed since the early 1900’s is no longer practical or even realistic for today’s mobile savvy agent and Internet driven society. The technology, the tools and systems, the people and even the way we communicate have all changed and in a variety of ways.

Join eXp Realty President Jason Gesing and Brad Andersohn for this Google Hangout interview to drill down and discuss the unique elements that differentiate eXp Realty from other traditional bricks and mortar brokerages and models. Join us and invite a friend.

eXp eXplained and eXplored

Here’s an eye opener to what the Future of real estate looks like, but happening today!

Brad and Jason eXp Explained

Join Google Hangout Webinar

After exploring eXp’s agent-owned model and cloud-based culture for yourself, feel free to share this with others you believe might benefit. While it may not be a perfect fit for you right now, it’s likely you know someone or many who’d be a  perfect fit for this model.

The original brokerage model was probably created from behind a horse and buggy back in the early 1900’s, so what would a real estate brokerage model look like if it were created today? Would it be different since we have the internet, mobile, social media, and the cloud etc. and now it’s 100+ years later? Time for a game-changer and industry disrupter!

Savvy Card Mobile App

This is one of the best tools and marketing services I’ve seen in quite some time. Seems that every day new apps, services and technology tools get introduced to our ever changing mobile world. Always something new for business professionals and consumers.

SavvyCard helps connect them both and does it in the mobile environment where 98% of humans faces are spending more than 35% of their day. It’s time to meet your clients and prospects where they are and where their eyes are and that is their mobile device.

savvycard for agents and brokers

SavvyCard® is a web-based system. No downloads required. It works across all Internet-enabled devices. lets you create and customize a branded mobile marketing app that is easy to deliver to any mobile device from any location.

Accessing and designing your custom SavvyCard is simple and very user friendly. Multiple cards can be created and distributed and best of all, it’s totally free.

Here’s an example of a “Pocket Real Estate Career Concierge” app I created for some agents/brokers who were looking for some career advice and support. Took 10 minutes.

The Pocket Real Estate Career Concierge

The app can be shared with a simple url link which can then be added to any Internet enabled mobile device. App end-users can call, text, email, contact, get information, share links, access social media, add affiliates, take notes, share with others plus much more.

One super-uber feature is that when someone shares the app with someone else, email notifications are sent to the app owner with who shared the app, and who the app was shared with? It’s like being a fly on a social share wall. Still here? Go Make Yours! 🙂

If you want to be savvy and tech enabled, create and customize your own savvycard, distribute it to everyone you know or meet, and then show others how and why they’d want to share your SavvyCard with others… if done properly… they will.

SavvyCard App Library
Business Card App
>> Pocket Real Estate Career App
>>> DebraLee Darling App

FREE Real Estate Forms

Access 400+ FREE real estate forms and documents. Click the form title to open and edit.
Scroll down this page for access to FREE farm letters and templates for prospecting.

Need ideas for your farming? Check out this library of FREE letters and templates.

Real Estate Farm Letters

Sniply Generates More Traffic and Business

Share content and drive traffic back to your website or blog using

The best free co branding content marketing call-to-action traffic driving tool of the decade. really is one of the coolest free tools I’ve seen in quite some time.

“People use Sniply to drive conversions from every piece of content they share. You can drive traffic to your website, downloads of your app, registrations for your event, customers for your service, and more.”

In short, this is one of the best tools to send people to any website while branding yourself at the same time. You can create a custom CTA (call-to-action) and add customizable links.



This is a SniplyBrad Andersohn Sniply


Here’s an example of a Sniply used to send co-branded content to a client or prospect.

This property was found on Trulia and was selected based on previous research that qualifies the owner as a potential listing prospect. This can also be used with buyers.



Sending the owner a link to their property (Trulia in this example) then using to add your call to action and custom link. The really cool thing is that no matter where they go on the site, they’ll still see your Sniply overlay at the bottom of each page. This is one of the best free co branding-content marketing-link-back tools I’ve ever seen.


In this example a video from Youtube was selected, then the was created with the call to action to drive viewers to the ultimate landing page of your choice.

Only took 90 seconds to create using the Chrome browser extention.

Sniply and Video

This is what the end user sees. They would click play to watch the video, but when they close the video, they are on your desired page which you can see behind the video.



I rest my case.

Click Here To See For Yourself
Nuff said right?



Just imagine how many responses you’d get if every person that went to one of the big real estate portal site’s saw this? You can direct anyone anywhere to any site and remain there with them until they click on your call-to-action. Wow! I’d jump on this one folks.

Co Branding and Content Marketing



What if you could co brand content market with link back capability to these guys? Really? What would that cost or be worth? FREE? The answer and secret to doing this is hidden here and much easier than you may think?  :-O Let me know if you’re interested?

Co Branding and Content Marketing{scid=gen-wid-zest&scrnnm=bradandersohn}



If you’re wanting to generate and capture more leads for free, and you see how Sniply can drive more traffic back to your site, then I suggest you get over to the site and begin your content marketing immediately. This is a site and tool you won’t regret knowing about.

Share Content. Drive Traffic.Sniply Testimonials

Prospecting Using Public Record Data

There are a variety of sites available to real estate professionals that offer access to public record data. Some States and Counties have additional resources that offer if for free, others charge a fee to access their lists and detailed property information.  Today we are showing interested agents and brokers how and where to find public record data that can be massaged and manipulated in order to filter out the most qualified and niche targeted prospects.

This prospecting and marketing strategy commonly referred to as “Farming” is the best way to get more exposure and clients.

Public Records Data

 netr_online_logo Screen Shot 2015-07-21 at 9.49.24 AM  infousa-header-logo
Screen Shot 2015-07-21 at 8.56.10 AM  core-logic logo  Screen Shot 2015-07-21 at 9.07.57 AM

Public Record Data and Information Sites 

  • Public Records – Public Records Free Directory
    Nationwide Directory of Public Record Resources IE: Birth, Death, Divorce Foreclosure.
  • Property Shark – Property Reports for Commercial and Residential Sectors
    Determine when property was developed, who owns it, its exact characteristics, up-to-date
    sales history, property value estimates, current zoning, air rights, and more.
  • InfoUsa – Mailing Lists, Sales Leads and Marketing Services
    Get Data on More Than 24 Million Businesses and 235 Million Consumers
  • Netronline – Public Records Online Directory
    Portal to official state web sites, and those Tax Assessors’ and Recorders’ offices
    that have developed web sites for the retrieval of available public records over the internet.
  • ReferenceUSA – A Premier Source of Business and Residential information used
    for Reference and Research. 262 Million Consumers.
  • CoreLogic –  Real Estate Solutions – 99% coverage of all residential transactions in the U.S., considered one of the most comprehensive and accurate real estate repositories available.
  • NARRPR – REALTOR® Property Resource
    Hundreds of Datasets on Over 160 Million Properties at Your Fingertips.
    (ONLY Available for NAR REALTOR® Members)

Another great source for public record property data and demographic information is the local Title and Escrow Companies. Depending on the company you choose to work, and the services they provide will determine what you have available to you locally. Two title companies you may want to investigate are First American Title and Fidelity National Title. Both have and can provide access to public record data sites that allow real estate professionals internet and mobile access to detailed property information, trends and demographics, even access recorded documents.

Title Company Property Data Services

First American Title Services

First American Title

  • DataTree – DataTree is an advanced resource for property research, homeowner information and mortgage insights.
  • MyFirstAm – Your secured Internet access to residential real estate property information including mobile app access.
  • FASTWeb – First American’s flexible electronic ordering and delivery system.

Fidelity Passport

Fidelity National Title

  • Passport Pro 247 – Fidelity Title’s Internet Passport Customer Service. A secure and password protected portal that allows real estate professional access to a nationwide source of public record data, information and reports.

RETech Campus at eXp Realty

The Take-Away

Contact your local Title or Escrow Company and reach out to their sales representative. Ask them to tell you more about their services and the products they offer? Then get connected to the “DATA” that matters most in real estate… and that’s people and homes. Now, just figure out who your most-valued target market and audience would be? Next, use any of the sources listed in this article to begin building your business with the most important things in your database… and that’s your new and existing clients!

We talked about this topic and the above sites in a workshop this week, you’re welcome to preview the archived recording.

Watch RETech Campus

How To Screen Share Your Mobile Devices

Question: How do I get my iPhone, iPad, Android or Smartphone etc. to project or mirror on my computer screen so I can share it with others via live projection or during a webinar? Answer: It’s really super easy but not what you’ll find when searching the web!

There are quite a few different articles and how-to’s regarding apps, software’s and programs etc that can mirror your device on a computer or projection screen but none as easy as what I’m about to show you. Follow these few simple steps and you’ll be amazed.

Mobile Device Sharing

How to mirror and share your mobile device on a desktop or laptop computer.

1. Plug your device into the laptop/desktop computer using the provided USB cable
2. Launch your QuickTime Player (Download here if Needed for Windows or Apple)
3. Under the QuickTime “FILE” menu, select “New Movie Recording
4. Use the pulldown menu next to the record activation button, choose your device.

QuickTime Video Options5. Your device will now appear on the monitor or computer screen.

Now by simply using the device as you would normally, everything you do will be shared on your computer desktop or laptop screen. Now you can share your desktop screen and mobile devices on Webex events, GoToWebinar trainings, Google hangouts, and even in the real estate cloud-based campus at

You can use this process on any sites or platforms that allow screen sharing.

This is by far the easiest and most efficient and inexpensive (free) way I have encountered for sharing your device and the apps you use on a desktop or laptop computer. This is a great way to share when there are just too many people to gather around your small device. It’s a great way for trainers, developers and teachers etc. to teach and share.

The Real Estate Agent Owned Cloud Brokerage


eXp Realty IS the first-ever and ONLY “Agent-Owned Cloud Brokerage” in the industry and is also one of the fastest growing real estate brokerages in the United States. The traditional 100-year-old brokerage model may no longer be a sustainable model in today’s ever-changing mobile real estate market.

Glenn Sanford CEO and Founder of eXp Realty
CEO and Founder – Glenn Sanford

“The most valuable asset of any real estate brokerage is the agents and brokers who are a part of it. At eXp Realty our agents and brokers build an increasing ownership stake in our publicly-traded company simply by doing those things that good agents do anyway closing transactions and contributing to personal and business growth.”

What Is eXp

The Value-Proposition

At eXp Realty, our family of agents and brokers build and own their own businesses. They work, attend classes, strategize, collaborate, innovate, enjoy water-cooler chats, build teams, build unity and share experiences on our interactive, outdoor, avatar-based Cloud Campus. Education and on-going training is the key to a successful career in any industry.

Together, we’re leveraging systems, tools and some of the greatest people in the industry in order to grow an agent and broker-owned international, publicly-traded company. eXp Realty agents and brokers are working together to build businesses, build and enhance brands, increase profitability, reduce overhead and risk, and achieve bold career and life goals. This is all possible due to the re-evaluation and implementation of a new model.

Career Opportunity Description

We are actively seeking entrepreneurial, forward-thinking, Licensed Real Estate Agents. eXp Realty provides the systems, support and community that, in combination, provide opportunities for ownership, income and professional development not found elsewhere in the industry. A unique and life changing opportunity for real estate professionals.

Job Requirements for the Licensed Real Estate Agent

Must be a licensed real estate agent and in good standing with the local Realtor board.
Strong ethical compass, interpersonal skills and a commitment to customer service
You do not need to be a tech-savvy agent to join us. You just need a willingness to embrace and learn new technologies and tools in order to take your business to the next level and succeed in a competitive and rapidly-evolving industry.

eXp Realty’s Value

  • 80/20 split; 16k cap;
  • The Most Aggressive Revenue Sharing Program in the Industry
  • Opportunity to own shares in publicly-traded eXp Realty International Corporation
  • Consistent flow of new leads through our Making it Rain program – we run the lead campaigns on your behalf. No more high-priced subscription agreements with third-party syndicators.
  • Powerful lead-generating website with mobile application at no cost to agent ($400.00 monthly value)
  • Access to any Regus office location business lounge in the world at no charge
  • Web design and graphic design services
  • Approximately 30 hours each week of live, interactive instruction and professional development opportunities
  • Professional coaching from coach and consultant to Fortune 500 companies
  • Paperless transactions – The most Eco-Friendly and Green company in real estate
  • Direct Purchase program where agents can elect to set aside 5% of commission to the purchase of Company stock at a discount to market
  • The opportunity to learn from, share with, and develop professional and personal relationships with agents from across North America
  • A culture of ownership and collaboration – as fellow shareholders, we celebrate our successes collectively, rather than competing for successes individually
  • Premium Google Apps suite; business cards, email, toll-free number and more

Never Have Regrets – Always Wonder What-if?

You owe it to yourself to research and do the due diligence required to determine if this is the right fit and match for you? Simply making a lateral move just for the change would not be suggested, however if after researching and comparing your current business and financial model you decide there is a significant difference and value, then simply apply.

Join My Team

Contact Us!
your career, OWN your brand, OWN your brokerage, OWN your life!
Apply today to start a completely confidential conversation about becoming an owner with eXp Realty. It’s Your Career – Own It!