The traditional real estate model and brokerage has changed! The old model that existed since the early 1900’s is no longer practical or even realistic for today’s mobile savvy agent and Internet driven society. The technology, the tools and systems, the people and even the way we communicate have all changed and in a variety of ways.
Join eXp Realty President Jason Gesing and Brad Andersohn for this Google Hangout interview to drill down and discuss the unique elements that differentiate eXp Realty from other traditional bricks and mortar brokerages and models. Join us and invite a friend.
Here’s an eye opener to what the Future of real estate looks like, but happening today!
After exploring eXp’s agent-owned model and cloud-based culture for yourself, feel free to share this with others you believe might benefit. While it may not be a perfect fit for you right now, it’s likely you know someone or many who’d be a perfect fit for this model.
The original brokerage model was probably created from behind a horse and buggy back in the early 1900’s, so what would a real estate brokerage model look like if it were created today? Would it be different since we have the internet, mobile, social media, and the cloud etc. and now it’s 100+ years later? Time for a game-changer and industry disrupter!
In this article, I’ll be testing a new webinar platform that combines Google hangouts, with a webinar style platform that uses YouTube for live streaming and then records the session for instant Youtube playback. This new platform coupled with it’s software and online tools offer some other really cool features too.
The landing and registration pages are pretty amazing and you can embed video right into the registration page. Here’s an example of a session coming up on April 11th, 2014 called “How To Build a Premier Agent Website.” To see the customizable background sample, here’s a session I’ll be participating in called “Which Niche Can Make You Riche” on May 5th, 2014.
One of my favorite features is the countdown page which also allow for an embedded video message to entertain or educate your registered attendees while they wait… instead of that annoying beep every 7 seconds while they wait for the presenter to arrive. In order to see that one, you’ll need to register for one of the above sessions:)
You can share your hangout/webinar on your sites and blogs using the custom video HTML like below.
Here’s what the “countdown” screen looks like if you try to access the Hangout/Webinar earlier than its scheduled time and date. I think this feature presents so many opportunities to educate, provide a trailer of sorts regarding what’s about to come, or simply entertain your attendees while they wait for you to arrive.
Other features include the ability to create custom notifications and reminder pages. Use all kinds of HTML, cool images, custom graphics with links up the wazoo and there’s an editing and feature table that makes some desktop publishing apps look weak and worthless.
There are a variety of other features and tools like the customizable “Thank You” page. You could also be charging a fee for admission. You even have the ability to play a pre-recorded video for your hangout/webinar session which appears as though you are there and live in person. You can market and provide links within the body of your recorded sessions and also within you’re live streaming sessions.
A very feature rich, unique and intense product and service in my opinion. I’m looking forward to investigating this product much further and possibly using my existing platforms as backups to this one which very well may end up my primary training, education and support platform for the real estate industry professionals.
All in all, I think this is the perfect platform to help train, educate and support an unlimited amount of attendees who are willing to spend some time in a hangout doing a webinar that can be shared and showed on Youtube and then sent out to a variety of Social Media platforms where others can benefit from the single efforts of one person’s desire to help others.
If you teach others, do webinars and seminars, use Google Hangouts to connect with other clients and community members etc, you may want to join me for one or more of these sessions above to see how it all comes together? I may even add a webinar/hangout on how to use this new product and platform to grow your own client base and your business bottom line.
As for me and my house, I’ll continue doing it for FREE! 🙂
LinkedIn just released their mobile version for IOS and it’s a really cool app with a friendly and easy to use interface. LinkedIn continues to evolve and tread the social media waters amongst the other SMM sharks and giants and does it ever so quietly and eloquently.
There are many reasons business professionals continue to have a presence on LinkedIn, but there are a ton of business people who are missing out on the many opportunities LinkedIn provides and makes available. Take a look at the new mobile app and interface, I think you’ll be pleasantly surprised.
One of the really cool features is the ability to check updates, read featured group posts, see what other influential friends and associates are up to and more all with a single swipe across the screen. It’s like reading a book and you really do feel like you’re LinkedIn. (some pun intended)
One of my fellow associate friends and Real Estate associates joined me last week for a webinar and not only demonstrated the power of LinkedIN, he provided these slides and tips for those interested in getting the most out of LinkedIn. Preview a copy below or view on Scribd here.
The traditional real estate model and brokerage has changed! The old model that existed since the early 1900's is no longer practical or even realistic for today's mobile savvy agent and Internet driven society. The technology, the tools and systems, the people and even the way we communicate have all changed and in a variety of ways.