Tag Archives: Real Estate

Youtube and Your Real Estate Videos

Many of us use Youtube to host a variety of Real Estate and personal videos. I noticed that when videos are done playing, in most cases, other videos will pop up on the screen that have a similar topic or title.  Does this hurt or help you?  I guess this depends on how you “see” it, no pun intended.  Having a video on your site or post can certainly help to create a more captive audience, but those next videos that pop up may be having a subtle and adverse affect.

Yesterday, I was watching a Real Estate Video that was really interesting. I watched all 3 minutes of it.  Then, when their video was finished, up came another agents video that had nearly the same title?!?   The second video was a bit more produced, had better sound quality, was clearly a higher quality camera, and seemed to have a better videographer.  Plus, the video was only 1:20 minutes long.  At the end of the “competitors” video was a phone number and annotation that included a call to action.  Hmm…

So how do you prevent your competition and others from coming up on “Your” Youtube videos? Hopefully this tip will help prevent this from ever happening to you…ever again.  When using Youtube Videos on your Blog posts or sites, you might want to take these next steps and precautions before pasting that object embed code.  I’ll use these screen shots below as examples in hopes this makes more sense.

You want this: Not This:

When you get or use ANY video from Youtube, there are some options available you may not be aware of.  This will come in very handy if you’re uploading your own or using any videos from youtube.   When you create or find the video you wish to link or embed into your site, you’ll see these options available located on the right side of the video.

Top Line is the URL used to provide a link to the video

Bottom Line is the embed code used to embed on your site

There is a tiny graphic just to the right of the embed code (a settings gear) that little blue thingy that probably 90 percent of people never see.  Click On it!  This allows you to customize and make changes to the video and player.

This is the culprit right here.

If you leave that box checked, you’ll have no control over what shows up after your video plays.  If you leave it checked, you’re taking a chance on having some videos pop up that might not “Best represent” you, your Blog or the site it’s being seen on.

This is happening with and to millions of videos, and they call it viral.  Can you see why now?

Once you get this out of the way, you can also customize your Video by changing the size and adding a custom border.  Just click on that “settings” graphic and it’s all there.  I suggest the 445×365 or 500×405 for ActiveRain Blogs.  Only copy the embed code for your video “AFTER” you have completed these steps, that is unless of course you don’t mind what videos come up after yours.

The video below is my 13 second claim to fame. It’s short, raw, and took me the least amount of time and effort to create other than getting to the place where I shot it.  Because it is titled “The Glory Hole” or “The Black Hole” you can imagine some of the other videos that would pop up in the viewer after mine. :-O  I sure didn’t want Mom to see some of those other videos that were supposedly related.  Yikes!  We won’t go there today.  This little video has had over half a million views with nearly 1000 comments.  Question is, where did they go and what did they see after mine…or YOURS?

 

 

This is what might happen to some of your “Rain Making Efforts” if you’re not real careful out there….

Who Cares About Your Local Real Estate Market

Nobody cares about your local Real estate market like you do! Lets also not forget about the others who own, rent, buy, sell, borrow, work, play, eat, sleep, and are considering living there too?  When a home becomes available for sale on your street in YourCity, YS. aren’t you often more interested in the sales price than you are actually buying your neighbors house? Maybe, maybe not?

Providing local real estate information in your area is a great addition to the variety of content your blog or website should deliver.  According to the views below, there’s many that like viewing market reports.

Making Real Estate Market information available to your hyper-local readers and visitors is very valuable.

Have you considered using some of these market-share stats, graphs and reports on your newsletters, email campaigns, and blog posts etc?  Here’s some great information and tools you can use to add to your content that may generate you more traffic, local consumer interest, and hopefully some additional business as the local expert.

Here’s just a few links using San Francisco as an example: It’s all free for you to use.

Here’s an example of a market graph you can embed into your site that updates on its own.

US Median Sale Price vs Areas of Your Choice

 

Check out some of the graphs, charts, data, and information you can easily find and use to provide additional value to your site and visitors.  Most are download-able and easy to share via your favorite social media sites too.  There are also many different widgets and webtools available that will make it easy to get and give “live” real-time information and updates you can publish on your site or blog. The SFBayAreaBlog is an example I setup you can demo.

Just wanted to share this with you in case you’re in search of more clients in 2011. Enjoy~


Photo Credit – Courtesy of wmchu

 

Top 12 Health Tips for Busy On-The-Go Real Estate Professionals

Who can’t use some healthy tips in any Industry?  These are a few tips I picked up from our very own Lauren Bernstein here at ActiveRain that I hope to put into practice myself.  If I can do it, so can you, and so can anybody.  Live long and prosper, but to do that, there are some secrets and tips…. and here’s just a few.

Watch for more great tips and advice coming from Lauren, she’s a great resource and a health…  I mean wealth of information in this regard. Thanks Lauren, now I’m off to get some healthy lunch and snacks!  🙂

Via Lauren Bernstein (ActiveRain):

For five years I worked in outside sales and spent half the month on the road.  A typical month included 1,500 miles behind the wheel and 5,000 miles in the air. Even though I was excelling in my field, I was constantly tired, sometimes moody and always craving sugar (I became wildly addicted to homemade yogurt covered pretzels and “energy” bars). I fell out of balance and I knew that something had to change.
It is easy to neglect our own health and well being with life’s many distractions: work, family, friends, balancing schedules and numerous commitments. Staying healthy can be challenging. Through real experience, I learned that small steps really do make a difference. I committed to one of the suggestions below and within a day or two noticed a change: I felt a bit more energized and “balanced.” To strive for improved health and balance, I encourage small life changes using the guidelines below. 
dog balancing cup
energy
Top 12 quick health tips to find and maintain balance for busy on-the-go real estate professionals:
  • focus on yourself – take time for yourself: take a bath, walk your dog, read a book, take a yoga class, listen to music, take a drive, go for a run, sing in the shower, get a massage, walk through the park. Take the thing that you enjoy and indulge! You deserve it!
  • exercise – it gets our blood flowing and re-energizes us. Even if you only have five minutes per day, use it! Take a brisk walk around the block, run up and down the stairs, do sit ups, push ups or jumping jacks, dance, jump rope…just move!
  • drink water – hydration is so important for our cells and our skin and is critical for proper body and brain functioning. We need to stay hydrated – if you need to take baby steps, try increasing your water intake slowly. Drink one glass before each meal. You’ll feel amazing in no time!
  • eat good food – we all know that whole foods are best for us. Try to avoid processed foods (anything packaged), sodas, refined sugar and pastries. Avoid hydrogenated oils and trans fats like the plague.
  • sleep – if you’re short on time and the choices are sleeping, eating or exercising, sleep! Sleep helps restore your cells and even boosts your metabolism. Sleep helps increase your focus and response time and can help prevent aging.  It also lowers the risk for high blood pressure, heart disease and other medical conditions.  Get your zzzs! 
  • breathe – deep breathing is a great way to regulate your stress levels and reset your body and mind connection. One of my favorite techniques is Dr. Andrew Weil’s 4-7-8 Breathing Exercise. I use this often – on planes (taking off isn’t my favorite) or when I’m feeling overwhelmed. It works!
  • manage your time – find tools that help you save time and be more efficient: real estate technology tools like CRMs, electronic document management and virtual assistants. Delegate your tasks and save time!
  • take naps – studies show that an afternoon power nap of 10-20 minutes can help boost energy, mood and mental performance and is great for stress management. Find a bed or couch and embrace your own personal siesta.
  • get a massage – massage is great for blood flow and circulation, promoting energy movement, and reseting your alignment. There are fancy spas which can be pricey or you can choose a more affordable option like Massage Envy or a local massage school. Try to schedule one massage per month. It is well worth it!
  • smile – smiling really is the best medicine. The next time you aren’t feeling great, smile. It is hard to feel bad when you are smiling. Smiles are a great way to connect with others and brighten a stranger’s day. 
  • BYOF – Bring your own food – when traveling, plan ahead and bring your own food. If you’re in the car all day, pack a lunch and healthy snacks like raw nuts, carrot sticks, sugar snap peas, apples, bananas, etc. When hunger strikes, you’ll be prepared with healthy options. 
  • cook – a home cooked meal tastes better and is healthier for your body and soul! The time, pride and care you put into cooking comes out in the food. Cook with others or for others and make it a special event.
apple and water
I challenge you to choose one tip and try it today. Try it on your own or better yet, find a buddy and do it together. Stick to it, share it, even blog about it. Then add one more tip when you’re ready. To be healthy and stay healthy we must exert a little effort, but it is well worth it. The benefits are priceless.
Images courtesy of SuperFantastic and Brunna Peretti Loureiro