What is Klout?
Klout offers several ways to bring influential people and brands together.

What is Klout Influence?
Influence is the ability to drive action. When you share something on social media or in real life and people respond, that’s influence. The more influential you are, the higher your Klout Score.

Your Klout Profile is tied to all your social media accounts and activities.

Having all your social media accounts tied to your Klout profile allows you to track and monitor how each site plays a role on your influential potential? If you’re not active on a site, your Klout score will not provide any data or value.  It’s best to only add the sites and social media platforms where you are most active.

Klout shares your influencers with others and also shares those that you influence.

This builds brand, reputation and your audience.  Visiting Klout profiles of those you are influenced by promotes those who they are influenced by, which creates a desire to want to follow the trail to the top influencers. Regardless of a persons score, this is valuable as we all seek influential relationships through those we know.

Klout determines your topics which help create interest and awareness in what you enjoy sharing.

Over time, Klout will compile your subject matter to show your most common chatter. This can help you to determine if you’re sharing what you really want to be sharing and it’s useful to others who share an interest in those same topics and discussions.

Klout tracks what you feed the world through Social Media and returns data and analytic reports based on views and responses.  Engaging others is really the key to a great Klout score, but also to becoming a great influencer.

Klout provides a Network Breakdown to show the impact your content has and the “Klout” you’re building.

How can you know where you’re going, if you don’t know the impact of your activities of where you have been?  Watching your network breakdown and score history is good to help you determine when and where you are getting the desired results you’re seeking.

Klout keeps track of your score activity and provides a rating helping you determine the impact of your content.

The more views, interactions and shares etc that you can create through your posting(s), the more impact you’ll have on those sites where you engage with others. Knowing what works in reality might not be what you think works in your own mind.

Klout makes it easy to process your efforts and clarify between good and great content and engagement.

What kind of Klout do you have? It’s not so much the score that even matters, it’s building great relationships and providing awesome content that will get you real life Klout. Monitoring your online Klout is just another tool that can assist you with the “know and how” to build your brands online reputation and your personal success.