Tag Archives: Statistics

Top 10 Free Analytic Sites and Tools

The BEST Free Analytics, Statistics, and Traffic Reporting Sites and Tools

Have you ever wondered who is looking at your website or blog? Even now, while you’re reading this aren’t you curious how much traffic your site gets?  Don’t you want to know what people like, don’t like, or how they found your site anyway?  How long do they stay there, what words or terms did they type or use in the search engines to find your page(s).  What browser is most popular, how many are linking back to your site or pages, and what content is generating your site the most traffic and targeted visitors?

These are all questions that surface at some point if you own a website or blog. The only way to get close to the real answers is to use sites and tools that provide analytics, statistics, and reports. These sites will help you determine what’s working and what’s not working.  There are many sites that provide stats and analytics for a fee, but these sites are free and give you many of the tools and analytics you need to build and maintain a magnetic and successful website or blog.

  • Google Analytics– This is a great first choice and offers the installer a ton of statistics, analytics and detailed traffic reports. There is no visual widget that installs on your site or blog but there is a ton of information and data available for your review and traffic investigations.
  • Clustermaps– One of the best visitor mapping analytic sites and free tools on the web.  Just knowing that people from all over the world are looking at your content will motivate you in unimaginable ways. This tool is why we realized we needed to install Google translate on our site.
  • Statcounter– Statcounter is one of those sites and tools you just got to have in your analytics toolbox.  The reports are very graphical and the information provided is useful and informative. Easy to read and understand, and is packed full of useful and powerful tools to help you make better decisions about your website.
  • AWStats– AWStats is packed with features. It’s a free powerful tool that generates advanced web, streaming, ftp or mail server statistics, graphically. The log analyzer works as a CGI or from command line and shows you all the possible information your log contains, in just a few graphical web pages.
  • Clicktale– Tells the tale of clicks! See everything visitors do on your website, every mouse move, hover click and scroll.   The variety of heat maps available make this type of tracking unique. Build web pages that give visitors what they want and make sure content, links and call to action buttons grab their attention.
  • GetClicky– Not the normal “click” you might be used to hanging around with online. Watch visitor activity in real-time. You can access data on the go with ClickyTouch for iOS, or with their mobile web app for any smart phone. Plastering your stats on the office wall with Big Screen mode is very cool indeed.
  • PiWik– Piwik is a PHP/MySQL software program that you can download and install on your own web server. After the five minute installation process you will be given a JavaScript tracking code. Simply copy and paste this tag to any websites you wish to track and access your analytics reports in real time.
  • Woopra– Live web analytics and customer engagement in one user friendly platform. They offer instant, detailed individual visitor data within milliseconds. Users can harness the power of their stats through tools that enable them to automatically and manually interact with and engage individual visitors.
  • OneStat – This site features many easy to use tools and features. One stat that is becoming more important these days is the ability to track mobile users, operating systems, and different mobile devices and platforms. What could you do better for the increasing mobile users visiting your sites?
  • Histats – 100% free and 100% unlimited access to real time data flow. Very large and powerful log analyzer for deep data inspection. Transparent, text and hidden counters available. Real time control panel to manage multiple sites. Unbelievable how much is offered on this site for free.

The key to using any analytics or these types of sites isn’t so much using the site or tools themselves, it’s managing and maximizing the metrics and information they can provide you. How you use the data and information will ultimately determine the volume of your incoming traffic, your increased conversions, and your site’s overall success.

Are you currently using any of these site or tools? If so, what do you think of them? Which of your favorites did I miss?

Revolving Map Traffic & Stats Widget

In my daily quest and research endeavors for new widgets and gadgets, I stumbled across a pretty cool little widget that adds some movement to your page, captures the attention of your visitors with its unique “global” appearance and rotation, and tracks your visitors and traffic all while being simple to install and easy on the eyes.

You can set one up yourself by going over to Revolving Maps and selecting the globe you want, pick a size that works best for placement on your Blog, website, or sidebar, choose your favorite color for visitors impressions, and select your favorite background color, then just grab the embed code and paste it onto your desired site.

Widgets can be fun, useful, and provide some crazy value to your site but be careful because they can also slow it down, lock up your site if you have too many, and cost you traffic and business if you’re not selective and conservative in your choices and placement.

Zillow Year-End Update and Report – A Record-Breaking 2010

I’m reporting this “LIVE” from our office in Seattle, WA today where it’s a GREAT day, the skies are crystal clear, the air is brisk and fresh, and the following updates and news is just too “HOT” not to share.

Here’s the latest update and report for those of you who have been asking me “How’s things going over at Zillow?”  I’m really excited to share that I just found out our company had a Record-Breaking 2010!  Wow, I just finished celebrating the New Year with friends and family and now it looks like I’ll have to go out and celebrate some more tonight.  Anybody out and about in the Seattle, WA area this evening?  hehe~

Our website and mobile usage hit an all-time peak in December and Zillow traffic surpassed 13 Million Unique Users Per Month.  This is very exciting news.

SEATTLE, Jan. 3 – Real estate information company Zillow Inc. wrapped up 2010 with a record-breaking traffic month, which capped a year of significant business announcements and usage milestones.  Zillow logged more than 13 million unique users* in the traditionally slow real estate month of December, the most in any month since the company’s launch in 2006.

That represents year-over-year traffic growth of 77 percent.

Additionally, Zillow is now running the largest online real estate ad network in the country**, thanks to a partnership with Yahoo! Real Estate, which was announced in July.  Zillow sells real estate advertising for both sites and, beginning in the first quarter of 2011, will power all for-sale listings on Yahoo! Real Estate.  Zillow Inc.’s individual business units, Zillow.com®, Zillow Mobile and Zillow Mortgage Marketplace, all logged important milestones.

Additional milestones for 2010 include:

•    Zillow Mobile launched apps on Android and iPad in early 2010, in addition to continuing to operate the number-one real estate app on the iPhone. Consumers now look at homes 20,000 times per hour while using Zillow Mobile. The Zillow apps are the most popular real estate apps on iPhone, iPad and Android.

•    Zillow Inc. became profitable in 2010.

•    Former COO Spencer Rascoff was promoted to CEO of Zillow Inc. in September. He replaced Zillow co-founder Rich Barton, who remains with Zillow as executive chairman.

•    There are nearly 100 million homes in Zillow’s database of all homes; 4 million are for sale and more than 170,000 are for rent.

•    Zillow in September announced a partnership with Apartments.com, which brought Apartments.com’s national database of rental listings to Zillow.com and Zillow Mobile.

•    Zillow Mortgage Marketplace became Zillow Inc.’s fastest-growing business, receiving nearly 300,000 consumer loan requests per month.

•    Data from Zillow’s real estate economics arm, including the Zillow Home Value Index, was widely used by academic and government institutions during 2010. Zillow data appeared in reports by the Congressional Oversight Panel, several branches of the Federal Reserve and numerous academic institutions.

“The past year has been a monumental one for Zillow,” said Zillow CEO Spencer Rascoff. “We accomplished many of our goals.  Zillow is profitable and, thanks to innovations and partnerships like the one we have with Yahoo! Real Estate, we’re an even greater resource for consumers and real estate professionals alike. We’re looking forward to celebrating our fifth anniversary in 2011 with anticipation and high hopes for the year to come.”

Now I’d love to be able to say that all this success is because I joined the Zillow team, but we all know that would be a big fib. However,  I do look forward to 2011 being a prosperous year for us all.  I’m confident that my contributions, as small as they may be will have a significant and measurable impact on next years 2011 report and year-end update.

How’s things going over at Zillow?” I’d have to say fabulous, these are very exciting times! 🙂

What is Zillow? For those of you who may not know:

Zillow Inc. is a real estate information company with a marketplace where homeowners, buyers, sellers, renters, real estate agents and mortgage professionals find and share vital information about homes and mortgages. Launched in early 2006 with Zestimate® home values and data on millions of U.S. homes, Zillow has since added homes for sale and homes for rent, a directory of real estate and lending professionals, Zillow Advice, Zillow Mobile apps and Zillow Mortgage Marketplace. One of the most-visited U.S. real estate websites, with more than 13 million unique visitors per month, Zillow’s goal is to help people become smarter about homes and real estate in every stage of their lives — home buying, selling, renting, remodeling and financing.  The company is headquartered in Seattle.

* Unique users to Zillow are measured by Omniture, December 2010.
** The Zillow/Yahoo! Real Estate Network was the most-visited real estate entity (including both networks and individual websites) as measured by comScore Media Metrix Key Measures – Ranked Category, November 2010.